AI and growth services partner program in India
SEQUIANT's Partner Program helps agencies, consultants and technology companies in India offer AI automation, AI consultancy, AI training, lead generation and digital marketing without building a new team. Partners choose white-label, delivery, referral, reseller or alliance models with published commissions.
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Why do India partners work with SEQUIANT?
From metros to fast-growing tier-2 cities, Indian businesses are shifting enquiries to WhatsApp, ads and search — and losing leads when follow-up can't keep up.
- Businesses in clinics and healthcare, real estate, coaching and edtech, d2c and e-commerce and b2b services increasingly ask agencies for AI and automation
- Major cities we serve: Delhi NCR, Mumbai, Bengaluru, Hyderabad, Chennai, Pune
- Work in Hindi and English and and regional languages; clients reached through WhatsApp is the default channel for business enquiries in India, alongside phone calls and Instagram DMs.
- Onboarding, deal registration and delivery run online, with a named partner manager for India.
- Our process is the same everywhere: audit, build, test, optimise
Who partners with SEQUIANT in India?
In India, our partners are mostly digital and creative agencies, it and saas companies, business consultants, hr and staffing firms.
- Digital and creative agencies
- IT and SaaS companies
- Business consultants
- HR and staffing firms
Which partnership models and commissions apply?
The same published models and commissions apply in every market. Tax and payment mechanics follow the Partner Agreement.
| Model | How it works | You earn | Best for |
|---|---|---|---|
| White-Label | We deliver under your brand. Your client sees your name only. | Your margin: resell at your price, buy at partner rate | Agencies that want to widen their menu |
| Delivery | You sell and own the scope. We execute specific services. | Your margin, same partner rate | Agencies with more demand than capacity |
| Referral | You introduce a client. We pitch, close and deliver. | 10% to 15% commission | Consultants, advisors, networks |
| Reseller / Technology | You resell or integrate SEQUIANT CRM and SEQUIANT HRMS. | 20% recurring for 12 months | IT firms, integrators |
| Strategic Alliance | We build joint packages and go to market together. | Agreed revenue share | Companies with complementary services |
| Item | Term |
|---|---|
| Services commission (referral) | 10% of net fees collected, for 12 months from the client's first payment. 12% at Gold, 15% at Platinum |
| Software commission | 20% of net subscription fees collected, recurring for 12 months |
| Eligible revenue | Fees collected from the referred client, excluding GST and other taxes, ad spend, third-party and licence costs, and refunds |
| Payment timing | Within 30 days after we receive the client's payment, paid in the monthly cycle |
| Minimum payout | ₹5,000. Smaller amounts roll over |
| Currency | INR for Indian partners. USD or INR for international partners, subject to applicable law |
| Taxes | TDS and GST apply as per Indian law. Partners provide a valid invoice and tax details |
| Refunds and cancellations | Commission is reversed in proportion to any refund or credit note |
| Lead protection | 90 days from registration, if we accept the registration |
| Reporting | Monthly statement of registered deals, collections and commission |
White-label and delivery partners do not earn a commission. They buy at the partner rate and set their own price to the client.
Partner FAQs for India
Does SEQUIANT accept partners from smaller Indian cities?
Yes. Partners anywhere in India can join. Onboarding, deal registration and delivery run online, and commission is paid in INR with TDS as per Indian law.
How much commission does SEQUIANT pay referral partners?
Referral partners earn 10% of net fees collected on services for 12 months, rising to 12% at Gold and 15% at Platinum. Software referrals earn 20% recurring for 12 months.
Will SEQUIANT contact my clients directly?
No. We follow a non-solicitation policy for the full term of the agreement. Your clients remain yours.
Does it cost anything to join?
No. Joining the SEQUIANT Partner Program is free. You pay only for services you order as a white-label or delivery partner.
Partner programs in nearby markets
Apply to become a partner in India
02-007, 2nd Floor, Emaar The Palm Square, Sector 66, Badshahpur, Gurugram, Haryana 122101, India
+91-9667525760 · info@sequiant.com · WhatsApp
GSTIN: 06ABSCS8074N1ZB · CIN: U63990HR2026PTC141983
Partner Program Terms · Program guide